Social Media and Digital Marketing Specialist
Salary Range: $65,000-$75,000
Location: Remote work with occasional office days and site visits to Tacofino locations.
Do you have a talent for crafting compelling stories and a vision for driving brand growth?
Tacofino, rooted in bold flavours, the West Coast and community connection, is searching for a Digital Marketing Manager to help us share our journey and define our next chapter. This is your chance to elevate a beloved BC brand, connect with a passionate audience, and lead the way in building a digital presence that reflects our vibrant personality and inspires our future growth.
Our Values
- Creative quality food - We create original, quality offerings with unique flavours.
- Community - We partner with our communities to support impactful positive change.
- Inspired hospitality - We want to provide memorable experiences that cannot be found anywhere else.
- Our Team - We achieve our goals by embracing people for their individuality and supporting their personal and professional growth.
- Environment - We strive to make positive sustainable decisions whenever possible.
What we offer
- Work/Life balance
- Values-oriented and positive workplace environment.
- Eligibility for extended health and dental benefits.
- Eligibility for Maternity and Parental leave top-up plan.
- Employee and Family Assistance Program that provides you and your immediate family. with free and confidential support in life, including access to professional counselling.
- Opportunities for continued learning and growth.
You are:
- A visually creative individual who has great attention to detail and design.
- Up-to-date on social media trends and pop culture.
- Someone that thrives in a collaborative, results-driven environment.
- Passionate about food, hospitality, and community connection.
You will be:
Management
- Overseeing Tacofino’s social media content and strategy on Instagram, Facebook, TikTok, Twitter, LinkedIn, Mailchimp and other platforms.
- Collaborating with the Marketing department and location leadership in bringing creative, on-brand concepts and stories to life
- Developing and managing partnerships with influencers, affiliates, and other third-party partners to increase brand exposure and drive sales.
- Creating digital campaigns that are tailored to specific demographics, which includes: developing creative and targeting strategies to ensure that campaigns reach the right audience and achieve the desired results.
- Managing Tacofino’s loyalty program and developing strategies to grow sign-ups, engagement, and repeat visits.
- Supporting and optimizing Tacofino’s online ordering and web presence to ensure a seamless, brand-consistent customer experience.
Research
-Conducting market research to identify customer needs and preferences; staying up-to-date with industry trends and best practices.
-Actively testing and analyzing social media initiatives, channels, and features to maximize performance and ensure KPIs are met.
Measurement
-Reporting on Tacofino’s digital performance through tracking key metrics such as impressions, engagement, clicks, conversions, ROI, and providing insights and recommendations for improvement.
You have:
- A minimum of 3 years of experience in a digital marketing role.
- Highly proficient in multiple digital platforms, including Instagram, LinkedIn, TikTok, Mailchimp, Facebook, and Google.
- Proficiency in Meta Business Suite, TikTok Ads Manager and Google Ads.
- Previous experience in social media software, such as Hootsuite, Metricool or Sprout.
- Proficiency in photo and video editing software.
- Proven copywriting and editing skills.
We are proud of our supportive and positive workplace culture. If you are looking to grow with a local brand and be a part of a team made up of great and talented people, then we invite you to apply by submitting a cover letter and resume.
Tacofino is an equal-opportunity employer and welcomes all qualified applicants to apply.
APPLY NOW
Social Media and Digital Marketing Specialist - Full Time
Remote - Vancouver, BC
Salary Range: $65,000-$75,000
Location: Remote work with occasional office days and site visits to Tacofino locations.
Do you have a talent for crafting compelling stories and a vision for driving brand growth?
Tacofino, rooted in bold flavours, the West Coast and community connection, is searching for a Digital Marketing Manager to help us share our journey and define our next chapter. This is your chance to elevate a beloved BC brand, connect with a passionate audience, and lead the way in building a digital presence that reflects our vibrant personality and inspires our future growth.
Our Values
- Creative quality food - We create original, quality offerings with unique flavours.
- Community - We partner with our communities to support impactful positive change.
- Inspired hospitality - We want to provide memorable experiences that cannot be found anywhere else.
- Our Team - We achieve our goals by embracing people for their individuality and supporting their personal and professional growth.
- Environment - We strive to make positive sustainable decisions whenever possible.
What we offer
- Work/Life balance
- Values-oriented and positive workplace environment.
- Eligibility for extended health and dental benefits.
- Eligibility for Maternity and Parental leave top-up plan.
- Employee and Family Assistance Program that provides you and your immediate family. with free and confidential support in life, including access to professional counselling.
- Opportunities for continued learning and growth.
You are:
- A visually creative individual who has great attention to detail and design.
- Up-to-date on social media trends and pop culture.
- Someone that thrives in a collaborative, results-driven environment.
- Passionate about food, hospitality, and community connection.
You will be:
Management
- Overseeing Tacofino’s social media content and strategy on Instagram, Facebook, TikTok, Twitter, LinkedIn, Mailchimp and other platforms.
- Collaborating with the Marketing department and location leadership in bringing creative, on-brand concepts and stories to life
- Developing and managing partnerships with influencers, affiliates, and other third-party partners to increase brand exposure and drive sales.
- Creating digital campaigns that are tailored to specific demographics, which includes: developing creative and targeting strategies to ensure that campaigns reach the right audience and achieve the desired results.
- Managing Tacofino’s loyalty program and developing strategies to grow sign-ups, engagement, and repeat visits.
- Supporting and optimizing Tacofino’s online ordering and web presence to ensure a seamless, brand-consistent customer experience.
Research
-Conducting market research to identify customer needs and preferences; staying up-to-date with industry trends and best practices.
-Actively testing and analyzing social media initiatives, channels, and features to maximize performance and ensure KPIs are met.
Measurement
-Reporting on Tacofino’s digital performance through tracking key metrics such as impressions, engagement, clicks, conversions, ROI, and providing insights and recommendations for improvement.
You have:
- A minimum of 3 years of experience in a digital marketing role.
- Highly proficient in multiple digital platforms, including Instagram, LinkedIn, TikTok, Mailchimp, Facebook, and Google.
- Proficiency in Meta Business Suite, TikTok Ads Manager and Google Ads.
- Previous experience in social media software, such as Hootsuite, Metricool or Sprout.
- Proficiency in photo and video editing software.
- Proven copywriting and editing skills.
We are proud of our supportive and positive workplace culture. If you are looking to grow with a local brand and be a part of a team made up of great and talented people, then we invite you to apply by submitting a cover letter and resume.
Tacofino is an equal-opportunity employer and welcomes all qualified applicants to apply.
APPLY NOW